Five Elements Promotional Printed Banners Must Have

Promotional

There is no doubt about what printed banners can do in the marketing of all types of business. Although they have been around for quite some time now, they never fail to grace important promotional events like product launches, conferences and sponsored concerts among others. They are efficient in announcing sales messages in a creative and impressionable way. However, they may not be able to deliver the results you need if they fail to meet certain standards . The following are some ideas you might need to note regarding this.

Size. Yes. Size matters especially when you are after making a big and lasting impact to your target audience. Most printed banners come in regular sizes which are often very affordable and easy to produce. There are times though when business owners opt for bigger dimensions for the purpose of visibility. This is especially true when they are introducing to the public a new product or sponsoring a special event. An over-sized banner may cost more; nonetheless it offers bigger space which can be filled with exciting images in addition to your traditional sales message. Thus, it draws the attention of more people flags.

Lay-Out. Observe the streamers that you see around. Oftentimes, they are produced in a horizontal lay-out. If you dare to be different, consider having your streamers printed vertically. Let it hang gloriously from the top of the building or from a certain height. Match the vertical lay-out of your streamers with visible sizes and you will get the brand recognition that you need.

Durable Materials. The rise of digital banner printing has promoted the use of certain streamer materials other than cloth. The most common of them these days is vinyl. Vinyl is a very durable material that can stand the test of time and all types of weather. With this material, you need not worry about placing your streamers outdoors. Vinyl streamers can have smooth, matte or rugged finish depending on your preference. Just make sure to communicate to your chosen printing company the finish that you want.

Display Options. When it comes to displaying your streamers in your decide locations, decide first on how you want them displayed. Do you want them fastened to a wall, hanging from building window, or secured in poles? Generally, streamers have pole pockets on both sides – left and right. Some pole pockets are found on the top and bottom parts. These pockets allow the streamers to be slipped easily through the poles which will secure them in place.

Printed banners may also be tied. This is made possible through hems and grommets. It is best that the edges of your streamers are hemmed. A neatly hemmed streamer is less likely to disintegrate from the edges. Grommets, on the other hand, allow you to display your streamers using a rope specifically when you need them tied to a structure. Moreover, hems and grommets prevent your streamers from getting damaged easily. This is because they can keep your streamers from unwanted flapping in the wind.